Designed Entravision's Offerwall experience, giving players a smooth way to discover offers, install apps, and claim rewards across devices. The redesign reduced time on task by ~42%.
Product
Web app (desktop + mobile)
Domain
AdTech / App monetization
Client
Role
Product Design Lead (with 2 junior designers)
Activities
Metrics
An offerwall serves two sides — developers want installs, users want rewards — but Adwake's flow worked well for neither. An awkward, inconsistent experience across devices made users drop off and lose trust, which hurt both engagement and the revenue that depends on it.
A smooth, cross-device offerwall — offer catalog, offer page, rewards, profile and landing page — with clear reward logic, built on a component library matched to Adwake's brand.
Users could find offers and claim rewards with confidence, which brought back trust on the user side and engagement on the developer side, while the shared library made future UI work faster.
Core user flow, simplified
The interactive prototype is best experienced on desktop.
Open prototype in Figma